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What is it with Fuji?

Discussion in 'Open Discussion' started by nickthetasmaniac, Aug 23, 2011.

  1. nickthetasmaniac

    nickthetasmaniac Mu-43 All-Pro

    Jan 11, 2011
    Why is everyone 'in love' with Fuji?

    There appears to be some kind of strange aura surrounding the company amongst enthusiast photographers.

    - Every time someone mentions Fuji sensors - people gush.
    - Every time someone mentions Fujinon lenses - people gush.
    - Every time someone mentions Fuji compacts - people gush.
    - Every time someone mentions Fuji releasing a m43 body - well...

    But whyyyy? What have they done? It can't just be the X100 - when that was released half the excitement was the fact that it was a 'Fuji'.

    I don't get it!
    - Their sensors are good - but no better than Sony's.
    - Their jpegs are good, but no better than Olympus'.
    - Their P&S's are good, but outstripped by Oly/Pana/Canon.
    - They've only released a few dSLR's, which were great for wedding photographers, and average for everything else.
    - The dSLR's they did release relied on Nikkor glass...

    This may sound like a rant, but I am genuinely intrigued!
  2. WT21

    WT21 Super Moderator Subscribing Member

    Feb 19, 2010
    I don't see this phenomena. Not here. Yes on Serious Compacts, where there are a lot of X100 users, but I don't see it that much here.
  3. nickthetasmaniac

    nickthetasmaniac Mu-43 All-Pro

    Jan 11, 2011
    Sorry, I didn't mean to imply mu-43 specifically - I was referring to the internet in general.

    Discussion on 43rumors over the last 12 months springs to mind :smile:
  4. Iconindustries

    Iconindustries Mu-43 Hall of Famer

    I have no idea. The G3 has way more appeal to me than the x100 ever did.
  5. dabbler

    dabbler Mu-43 Regular

    Feb 5, 2011
    I think that lots of photographers who learnt with film have affectionate memories for various Fuji films; that the X100 was precisely targeted at street photographers, who surely make up much of the m43 demographic; and that the X100 satisfied lots of pent-up yearnings for a rangefinder-shaped camera with a viewfinder. I think the last two have made some photographers think 'Fuji is the company that understands my needs.' Just my surmising, of course.

    More strategically, Fuji is the only remaining significant advanced camera maker that both doesn't have a significant DSLR business to protect and hasn't yet joined a mirrorless ILC format. As such, it's the biggest prize for any mirrorless format. Should Fuji join m43 then that could have all sorts of implications for economies of scale, resulting in cheaper prices and perhaps more R&D.
  6. flash

    flash Mu-43 Hall of Famer

    Apr 29, 2010
    1 hour from Sydney Australia.

    The point being that the x100 is not the first time Fuji have released something out of left field that had stunning looks, great performance and brilliant usability. They make niche products like the Xpan and X100 that make alll the other manufacturers go "why didn't we think of that."

    It may have a copy of a Sony sensor and Olympus colour, but it also has soul. The others are lifeless hulks of plastic and metal selling an ever increasing blah of megapixels and 1500000000000 ISO. But the Fuji specialist cameras make you want to use them and then back that up with results that exceed expectations.

    Before the X100 was released everyone expected it to look great but be disappointing. It isn't.

    • Like Like x 1
  7. Dunno. For someone my age the name Fuji just means cheap compacts, superzooms and Nikon-based DSLRs. Whatever they did before then was, well, before my time.
    • Like Like x 1
  8. Ray Sachs

    Ray Sachs Super Moderator Subscribing Member

    Apr 17, 2010
    Near Philadephila
    I don't know. I don't have any history with Fuji cameras, although I did shoot their film from time to time as a kid. My whole experience is the X100 and, based on that, Fuji will get a look from me with whatever they put out. Not to say I'll buy it, but I'm open to it. I'd say that Nickthetasmaniac's list is generally right, except I'd say the X100's jpegs are in a class by themselves - or at least a class I've never met any of the other members of. With every other camera I've used, even Olympus, I've gotten better results shooting raw than I ever could shooting jpeg. With the X100 I can't. I usually can't even come close. Even in really tough conditions where I shoot a raw and a jpeg, its VERY rare I can get anything better out of the raw than the jpeg.

    But other than the jpegs, I think its just an overall system that works. We know that the sensor in the X100 is the same as in several cameras, and there are newer and better sensors out there. We know the lens is very good but not uniquely so. But the way they mesh everything and have it working together, at least with the X100, makes the whole overwhelmingly better than the sum of its parts. Ironically, I bought the X100 for street shooting, but it turns out that I really don't like holding a camera to my face for streetshooting except on a very rare occasion. And one of the very best things about the X100 is its amazing hybrid viewfinder, which I rarely want to use on the street. And IQ really isn't the most critical thing in street shooting, so the Fui's IQ is sort of overkill there. So I find myself using other cameras much more for street shooting and the Fuji for just about anything else. Its still about my favorite camera even though I don't do the thing I most love doing with it. Its an odd thing. But its THAT good, at least to me.

    So, maybe some of their other cams elicit similar reactions from other shooters in other market segments, whether compact or DSLR? I don't know. But they've certainly won me over and made me more apt to sit up and look at their other offerings if one suits my needs. I don't think its as much about the list of particulars as much as the whole and they seem to have a pretty good feel for the photographic 'whole'.

  9. nickthetasmaniac

    nickthetasmaniac Mu-43 All-Pro

    Jan 11, 2011
    Oddly, I had the exact opposite response to the X100 - overwhelmingly less than the sum of its parts...
    • Like Like x 1
  10. Markb

    Markb Mu-43 Top Veteran

    Jun 9, 2011
    Kent, UK
    The 6mp Fuji Super CCD had a great look to it. Then they went and broke it by upping the pixel count but seem to have got it under control now. Here's one from my old F11, a compact camera I was happy to use for anything.

    Subscribe to see EXIF info for this image (if available)

    Raumati Beach by Mark Bowerman, on Flickr

    They make some very nice black and white emulsions too. Neopan SS is remarkable for a "student" film and Neopan 1600 is probably the best of the "push" films.

    The X100 is an amazing camera (a digital Konica Hexar AF, really) and what kind of crazy company releases that 6x7 folder in the 21st century? Good luck to them for following their own path.

    Personally I'd like to see a digital Klasse compact equivalent without all the stuff that makes the X100 so expensive. A good fast prime in front of a Fuji Super CCD with a ovf would be a serious compact and one I'd buy.
  11. RT_Panther

    RT_Panther Mu-43 Legend

    May 4, 2011
    I know quite a few folks who still drool after the Fuji S3 Pro & S6 Pro :wink:
  12. Ned

    Ned Mu-43 Legend

    Jul 18, 2010
    Alberta, Canada
    As far as DSLRs go... Fuji is still using a CCD in this world of CMOS and NMOS, correct? That's reason enough for many.
  13. Djarum

    Djarum Super Moderator Subscribing Member

    Dec 15, 2009
    Huntsville, AL, USA
    In terms of compact cameras a few years ago, I thought their sensors were a step better than everyone elses. The problem with their compacts though was that fuji used to cripple them. I don't know if that is the case anymore.
  14. Ray Sachs

    Ray Sachs Super Moderator Subscribing Member

    Apr 17, 2010
    Near Philadephila
    And I guess that difference in chemistry is why you would ASK the question and I'd attempt to ANSWER it... :biggrin:

    In the X100, I see a camera with a really goofy menu system, all sorts of quirks in operation (the whole macro thing, the inability to quickly move between auto and manual ISO, slow write speeds, etc) and an auto-focus system that I never had any problems with but, by the CDAF standards now established by Panasonic and Olympus, is objectively not in the same league, that somehow is my favorite camera ANYWAY! I had a learning curve with it, it forces me to shoot differently than any other camera I've used recently, I sort of have to play by IT'S rules, etc. Yet I really like the damn thing a LOT. Which there's not much rational explanation for. So I guess its largely a personal preference thing, maybe down to personal chemistry, I don't know?

    • Like Like x 1
  15. carpandean

    carpandean Mu-43 Top Veteran

    Oct 29, 2010
    Western NY
    Well, I'm from Rochester, so Fuji is the real four letter f word.

    At least that's how it was when I grew up; not so much any more.
  16. Luke

    Luke Mu-43 Hall of Famer

    Jul 30, 2010
    Milwaukee, WI
  17. RevBob

    RevBob Super Moderator Subscribing Member

    Jun 4, 2011
    NorthWestern PA
    I came here from Fuji. I used Fuji superzooms as my travel camera - particularly for mission trips out of the country. My last was the S9100 - big zoom, great lens, manual zoom instead of motorized, video capability (with the zoom as well) and it used the cards like my Canon 40D. It had great color and produced nice jpegs. I moved for two reasons - it was bulky, barely smaller than my DSLR and it had terrible noise at higher iso's. Still - I have some excellent photos taken with Fuji cameras over the years.
  18. LovinTheEP2

    LovinTheEP2 Mu-43 Top Veteran

    Feb 15, 2011

    The delivery every couple of years a standout camera that the community is looking for. Rather then playing games and marketing crap that people are interested in, they nail it.

    and other successes along the way.

    Unlike Nikon which only lives by the success of their full frame dSLR. Canon at least has the S95, G series, 1Ds and full frame dSLR and successful Rebel series.
  19. songs2001

    songs2001 Mu-43 Top Veteran

    Jul 8, 2011
    Fuji also makes lenses for the hasselblad system and I believe also makes the bodies as well. They also are the last remaining non boutique manufacturer of instant film cameras and film.

    So there is a lot to like about Fuji if you are interested in non cookie cutter cameras.
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