"Urban Exploration" (urbex) used for marketing?

Discussion in 'Open Discussion' started by DeeJayK, May 9, 2013.

  1. DeeJayK

    DeeJayK Mu-43 Hall of Famer

    Feb 8, 2011
    Pacific Northwest, USA
    Real Name:
    I was listening to Marketplace on NPR last evening and they had a story about how at least one property owners is trying to leveraging the urban exploration (i.e. "ruin porn") craze to market their buildings. This particular realtor decided to allow photographers access to the vacant Thomas Jefferson Hotel in Birmingham, Alabama (USA) with the hopes that pictures of the dilapidated but quite grand 20-story Spanish Revival structure that were posted on social media sites might lead to a buyer for the property.

    It sounds like things didn't go precisely as planned with some visitors (the story is unclear whether they gained access through legitimate means) committed vandalism and otherwise took advantage of the access. Anyway, I thought that since we've seen some urbex images posted on this site that some others might be interested in this story.