Well, the O9-18mm F4-5.6 is already $699 (consumer grade lens), the new O8-25mm F4 (Pro lens) is heading higher, I guess. The main competitor the PL8-18mm F2.8-4 is not cheap as well - $1099. But I like your pricing policy!That sounds reasonable. Wonder when it will arrive, and what its price will be. Would be nice at around the $600 level.