The death of consumer cameras

Discussion in 'Open Discussion' started by ionian, Sep 6, 2016.

  1. ionian

    ionian Mu-43 All-Pro

    May 20, 2016
    Kent, UK

    Tony Northrup. He's not everyone's cup of tea, but this video is well worth watching for some recent history and the impact in the future of the camera and photography itself. And his suggestions and conclusions are spot on to me.

    I have in recent months ditched the memory card myself and I have been doing everything on my iPad; it allows me to get my images on Instagram where they can be seen by my friends, and the processing apps have massively improved. I long for better integration and software for my cameras, and for them to stay relevant in the coming years.

    These changes have happened so quickly that many may not see the problem - but Tony does, for once, explain it really well. What do you think?
    • Like Like x 2
  2. Speedliner

    Speedliner Mu-43 Hall of Famer Subscribing Member

    Mar 2, 2015
    Southern NJ, USA
    Watched it. Thought it was good. Some obvious to bits like us, but I think he's right in the need for software to add more capabilities to DSLRs. Wouldn't surprise me if a new model or new company created an open source mirrorless camera soon.

    Imagine a camera industry where software drives upgrades like it did with PCs for two decades. Canon has seen MagicLantern invigorate the 5D. Amazing they haven't made the connection yet.
  3. retiredfromlife

    retiredfromlife Mu-43 Hall of Famer

    May 15, 2016
    Sydney, Australia
    He brings up some good points

  4. nstelemark

    nstelemark Mu-43 Hall of Famer Subscribing Member

    May 28, 2013
    Halifax, Nova Scotia Canada
    Some of his stuff is click bait, some is OK.
  5. Holoholo55

    Holoholo55 Mu-43 Hall of Famer Subscribing Member

    Aug 13, 2014
    Honolulu, HI
    Well, with the introduction of the iPhone 7 and 7 Plus, the future for P&S cameras looks even bleaker.
    • Agree Agree x 1
  6. nstelemark

    nstelemark Mu-43 Hall of Famer Subscribing Member

    May 28, 2013
    Halifax, Nova Scotia Canada
    f1.8, OIS, new sensor and a 2x tele lens on the Plus.....
    • Like Like x 1
  7. Speedliner

    Speedliner Mu-43 Hall of Famer Subscribing Member

    Mar 2, 2015
    Southern NJ, USA
    With the exception of high-end super zooms, or larger sensor compacts, I think they're dead already. Even my 76-yr old mother now relies on her smartphone. Only a few resistant to change diehards left. That can't sustain an industry so they're dead.

    The camera industry is now a Specialty, action, wildlife, etc...we no longer need cameras to record our daily lives. That was the domain of P&S cameras and he's right, my kids have no interest in an everyday camera that they can't interact with.

    Just like phonographs, CDs, etc... We've moved on.
    Last edited: Sep 7, 2016
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  8. DanS

    DanS Mu-43 All-Pro

    Mar 8, 2016
    Central IL
    He did a good job of highlighting why I dislike Instagram.
    • Like Like x 4
  9. Turbofrog

    Turbofrog Mu-43 Hall of Famer

    Mar 21, 2014
    Isn't that like saying that we've moved on from quality furniture, IKEA is the only thing that matters now?

    Or that no one uses headphones that are better than the EarPods that came with your iPhone?

    In every category, the vast majority of people will get the cheapest option that suits their requirements. Most people don't seem to care particularly about the quality of their photos. Just like most people don't care much about their mattress. Or their computer. Or their vehicle. Or their clothes. There is a broad swathe of homogenous "good enough" products that overwhelmingly dominate every market, and the people who care more about those specific products are the few who are willing to pay extra.

    Obviously, camera manufacturers won't be happy that they're now back to the same market potential that they had in the 1980s and 90s, but it will be a new normal that we stabilize at after the overwhelming popularity of digital cameras that peaked 5-6 years ago. Most of the people that like to use cameras will still buy cameras. Most people who don't will simply use their phones. Most people who don't like golf (i.e. the majority of people) will not buy golf clubs.
    • Agree Agree x 4
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  10. pdk42

    pdk42 One of the "Eh?" team

    Jan 11, 2013
    Leamington Spa, UK
    I can't watch Tony Northrop. Can't afford another broken computer screen or the cost of the blood pressure pills ;)
    • Funny Funny x 9
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  11. pellicle

    pellicle Mu-43 Hall of Famer

    Feb 10, 2010
    Southport, OzTrailEYa
    well for the most part I think that it always was in the main a specialist industry. For sure Mum and Dad had their compacts, but from the earliest days of the Box Brownie it has to me always been about selling the technology (which was development and prints and now is upgrade your smartphone yearly) to the masses. The high end stuff more or less developed from that market and then over time became a "flag ship" to attract sales.

    An anecdote.

    Friends of mine have kids at school ... tennis matches, gymnastics, track and field ... they are WELL over their iphones for capturing that. I bought them a Panasonic LX-7 (old camera really) and they love it. Far better than their iPhones (6P btw) when telephoto is needed.

    They prefer the video too.
    • Informative Informative x 1
  12. Rick F

    Rick F Mu-43 Regular

    Jul 5, 2015
    As I'm not really interested in the DSLR's anymore I didn't realise the 5D had been hacked. Sounds to me like Canon stumbled across the golden egg laying goose and promptly chased it off. I can only assume Canon are secretly trying to emulate the style of software provided by MagicLantern. Expectations would of course be low if that's what they are doing.

    Hopefully the likes of Olympus & Panasonic may be more willing to embrace third party ideas and their software.
  13. DanS

    DanS Mu-43 All-Pro

    Mar 8, 2016
    Central IL
    They chased it off, and all its friends as well. Video people have shredded the release of the 5D mark 4.
    • Funny Funny x 5
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  14. TheMenWhoDrawSheeps

    TheMenWhoDrawSheeps Mu-43 Veteran

    Jun 15, 2016
    Hehe, was going to write a thread about this earlier today, but got cought up.

    Well, tony exsagurrate a bit as always - it was really not smth. Companies have missed - Olympus exited the consumer market 4-5 years ago and concentrated on enthusiasts, many other manufacturer seased the numbers of consumer cameras too.

    Now what catched my attention is next gen of cameras.
    A leap from DIGITAL camera, to SOCIAL camera.
    Will be mft able to do it first?

    Well what we got?

    Best of two worlds both enthusiast and pros - we have extensive lens lineup for either small, professional, or even both.
    We have Touchscreen, which can't be used propperly yet.
    We have WiFi,
    And we have many Features used by Software.

    Now what we need
    1 - connectivity: i've spoken with Olympus Marketing rep. Today, and he said - they are not planning on making it better for now.
    So if you want that cloud connectivity bad - you better cry out loud, cause they think they got it right, and there is no room for improvement.

    2-becoming Software manufacturer.
    Thats a big one.
    I doubt any Brand will ever get it.
    Panalympus might be a great cooperation making not just unified mount, but also first unified camdroid System. With unified UI and possibility to buy extra Software pieces.
    Why aren't they making it yet? Well it seems bounding Software to a body is quite profitable - imagine you could just buy high res for any camera with ibis for 50-100$? Would you ever consider buying em5ii Instead? Nope. So they will need either to make their camera pace much slower, or making the equipment less reliable. And now imagine Open Software market, where you get those Features cheap, or with much better results?

    3-i asking myself, if they should turn 180 degree and become just Hardware manufacturer.
    Well Software isn't the strong side of any manufacturer. So why won't they just give it up, and let the others do it better? So basicaly you buy yourself a designed body from manufacturer like Olympus or Panasonic, which is filled with Brand new Caminux, or camdows, or camOS.
    You do it with your computer, why the hell not with your camera? You might probably even customize some parts of your camera.

    That one looks much more promissing, than the manufacturer redesigning the whole industry
    Last edited: Sep 7, 2016
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  15. Of course not... there is also Costco and KMart and Walmart :whistling:
    • Funny Funny x 2
  16. Bit like having to read your pointless comments, right? ;)
    • Funny Funny x 1
  17. Nathanael

    Nathanael Mu-43 Veteran

    Oct 12, 2015

    I dont' need my camera to run android or anything like that. But connectivity needs to improve 10x from what Olympus share is offering. I'm the target user, I want to share photos to my camera to post to social media, but it's so damn annoying I can't be bothered. When you're paired it completely locks your camera so you cant do shit with it, plus it locks your phone so you can't post the pictures because it's using your wifi. Even if you have 4G or whatever, the phone's not smart enough to work it out. Plus it doesn't even pair half the time. Plus you have to convert from raw to jpg before you pair. Plus the pairing breaks or lags whenever you use the remote view. Plus you can't do video or use half the camera functions in remote view. Makes me sad to hear they think it's 'good enough'.
    • Agree Agree x 6
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  18. dalto

    dalto Mu-43 Regular

    Jul 6, 2016
    I don't know. Obviously, the casual P&S market is gone. When I go to a restaurant or other casual situations virtually all I see are people taking pics with their phones. On the other hand, when I am at event for one of my kids virtually all the parents have an actual camera in their hands. When I was on vacation in Germany/Austria last year, excluding the people taking selfies the vast majority of people in tourist locations were still using cameras as well.

    As far a camera needing to be open and run ad-hoc "apps". If that is a real market need it would be much more practical to put better cameras on phones than to try to turn cameras into computing platforms. Also, the last thing I would want is to buy a camera only to have to pay for more features on an a la carte basis.
  19. DanS

    DanS Mu-43 All-Pro

    Mar 8, 2016
    Central IL
    Are you willing to pay twice as much for your camera? The level of tech you want is not cheap.
    • Agree Agree x 1
  20. I also gave up on it a long time ago. Decided it was not worth the trouble of trying to get it sorted or taking it up with Olympus.
    • Agree Agree x 1
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