Seems to me Panasonic has no product growth strategy or path, they have no growth or client potential growth path in their plans or strategy......that is if they have a strategy at all..!!! I get the feel the engineers at Panasonic take what ever technology they get hold of and they start developing on the fly. I know my criticism is probably a little hard, especially taking in account I really like Panasonic cameras and lenses. This is how I recall the past few years...... Panasonic GH3 Great image and video Panasonic GH4 Not even 6 months after the GH3 MKI "PRO" lenses that today are nearly worthless on the 2nd hand markets: 14-140mm, 12-35mm F2.8, 35-100mm F2.8 and so many others...just because Panasonic did not plan in body stabilization and therefore their lens development path. In between the GX80/81 were launched. I recall taking the GX80/81 out for its 1st street show when I noticed how the sensor were rattling in the camera body when the camera was switched off. Dual IS (or what version thereof between the GX8 and the GX80/81 just did not really worked) I got rid of both these bodies so fast, especially when looking at the color from the GX80/81 at the time...... Then the GH5 came on the market a while back. Specs to die for, especially in terms of video. Reports of noise, focussing issues and complexity plagued the GH5 from day one. In addition to take benefit of Dual stabilization the user needs to completely restock on all Panasonic Pro series lenses.....forcing 2nd hand market prices into the ground.....well done Panasonic. Then to top it all of not even 8 month the the best and fantastic G9 sees the light. WHAT.....are you serious Panasonic, could you really not fix image quality in the GH5? Apologies for my rant.....its just one would expect a little more planning from a manufacturer like Panasonic!! I kept my GH4 and really love it, awesome camera!!