- Jan 11, 2013
- Leamington Spa, UK
I agree that it’s fraught with risk - but sensor size has become a sector-defining characteristic. Selling m43 bodies like the EM1.3 and EM1x at prices above entry-level mirrorless is always going to be a hard sell. They could have joined the L mount alliance of course - that would have limited the risk somewhat.The issue I have with this idea is that Olympus was already struggling to stay afloat. Developing a FF camera would also require them to develop a line of lens, unless there was a way to share an existing FF mount. I can't see that making any sense to the board of Olympus.