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'Olympus Imaging Division - Dollars & Cents'

Discussion in 'Open Discussion' started by RT_Panther, Mar 8, 2013.

  1. drd1135

    drd1135 Zen Snapshooter Subscribing Member

    Mar 17, 2011
    Southwest Virginia
    Yeah, I've seen that elsewhere. New E-P5 with a 3-D telepathic VF ain't going to fix that.
  2. RT_Panther

    RT_Panther Mu-43 Legend

    May 4, 2011
    It looks like we'll have to continue to purchase lens hoods separately....
  3. thomastaesu

    thomastaesu Mu-43 Regular

    Nov 16, 2012
    ATL, GA
    Surprising. Didn't they start selling em5 in 2012?? With a hit, the loss is the greatest in years?
  4. zapatista

    zapatista Mu-43 Top Veteran Subscribing Member

    Mar 19, 2012
    Albuquerque, NM
    Mike Barber
    It's through March 2012.
  5. kevinparis

    kevinparis Cantankerous Scotsman Subscribing Member

    Feb 12, 2010
    Gent, Belgium
    OK... the downward trend is not good... but if Olympus fiscal year ends 31 march as stated at top of the table, then those numbers published must represent march 2011 to 2012...not March 2012 until 22 days from now...so there are no OMD and anything else launched since last march in those numbers.

    year on year olympus have done badly overall across all divisions last year..that may just reflect the scandal which way more than a year ago

  6. dd1

    dd1 Mu-43 Regular

    Sep 9, 2011
    It's down year on year for every year on that page from 2008. Not a good sign for any company.
  7. ~tc~

    ~tc~ Mu-43 Hall of Famer

    Oct 22, 2010
    Houston, TX
    'Olympus Imaging Division - Dollars & Cents'

    What's particularly disturbing is those numbers are WITH the monkeying around and "grey area" financial reporting allowed in Japan!
  8. Promit

    Promit Mu-43 All-Pro

    Jun 6, 2011
    Baltimore, MD
    Promit Roy
    Remember they spent that timeframe giving up an entire market and an entire line of cameras. What else was going to happen? ILC doesn't have the volume to sub in for DSLRs, not even Four Thirds DSLRs.
  9. GFFPhoto

    GFFPhoto Mu-43 All-Pro

    Feb 24, 2013
    :tongue: LOL
  10. RT_Panther

    RT_Panther Mu-43 Legend

    May 4, 2011
    Are you saying that if Olymus had kept updating their Four Thirds line, they might show less of a loss or possibly even a profit in the Imaging Division :confused: 
  11. robbie36

    robbie36 Mu-43 All-Pro

    Sep 25, 2010
    rob collins
    Unfortunately the numbers to March 2013 are not going to be any better - in fact they are going to be worse.

    At third quarter results Olympus gave forecasts for the full year for its imaging division - sales to fall from 128bn to 110bn yen and losses to increase from 10bn yen to 16bn yen. So really the EM5 has done nothing to stem the decline in their business.

    As someone else pointed out, the numbers themselves probably dont tell the 'real' story of the profitability of the division. Further down the P+L you will see that there are a further 25bn yen annual 'corporate' costs that are a separate line item. So it is quite likely that quite a lot of the 'imaging divisions' annual overhead isnt actually directly attributable to the 'division'.
  12. kevinparis

    kevinparis Cantankerous Scotsman Subscribing Member

    Feb 12, 2010
    Gent, Belgium
    The interesting comparison would be to compare the figures against Canon Nikon and Sonys imaging divisions and not just sales/turnover but gross margin.

    I am sure it wont look pretty ... but dont think any camera manufacturer is doing well right now

  13. robbie36

    robbie36 Mu-43 All-Pro

    Sep 25, 2010
    rob collins
    Well both Canon and Nikon imaging divisions are profitable. Canon makes a 14.9% operating margin and Nikon 9.2% for 2012.

    I dont think any other camera cos are profitable. On the other hand I doubt that many imaging divisions have a worse operating loss margin than Olympus's 14.5% to March 2013 on the basis that you clearly arent going to be in business long with that sort of margin.

    Canon's profits were flat on slightly increased sales in 2012. They expect profits to grow 35% in 2013 on sales up 12%.
  14. digitalandfilm

    digitalandfilm Mu-43 All-Pro

    Jul 18, 2011
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