- Feb 14, 2014
- Whidbey Island
- Real Name
Why would he be on cloud 9? Just because he's predicting it doesn't mean he wants it to happen. He's not a narcissist.Wow! This is really bad. I bet Tony Northup is on cloud 9 now...
Who knows but I sure hope Jip can turn things around for Olympus MFT and MFT in general.All change, but from the financial figures, this was expected from many. It may delay the new roadmap. Does it explain the limitations of the new products, a reason why they are not as groundbreaking as they should have been? Disappointed.
Highly unlikely. If a well-known brand called Olympus couldn't "hack it" there's no way in hell a company called "JIP" or "NewCo" can challenge brands like Nikon, Canon, Sony, Fuji. It's all about the reputation. Just look at the first Canon mirrorless cameras that were a joke yet they still sold millions of them. The brand is everything in this business.Who knows but I sure hope Jip can turn things around for Olympus MFT and MFT in general.
Interesting... I wonder what this means for branding and marketing. Is this an awkward translation or will brands be retired?JIP has strong track records in supporting strategic carve-outs that realize growth potential and encourage autonomous growth. By adding support from JIP, the NewCo, as the successor of reputable brands such as “OM-D” and “ZUIKO,” will utilize the innovative technology and unique product development capabilities which have been developed within Olympus, and will realize continuous growth of the business by bringing better products and services to the users and customers and by making itself a productive and rewarding work place for its employees.
Really depends on what agreements they have with branding and marketing. There's a lot we don't know about what happens going forward.If a well-known brand called Olympus couldn't "hack it" there's no way in hell a company called "JIP" or "NewCo" can challenge brands like Nikon, Canon, Sony, Fuji. It's all about the reputation.
I think Olympus (with the 150-400mm) and Nikon (with the D6) took a pretty big hit with the Olympics being postponed. Olympics is a pretty big part of the marketing stories behind these two products, clearly they wanted them both out right beforehand.Now that this is happening to Olympus, I'm starting to think the predictions for Nikon doing the same might also be true. I hope not!
The more I think about it, the more this seems like a rough translation. I think it means the successor as the owner of reputable brands.Interesting... I wonder what this means for branding and marketing. Is this an awkward translation or will brands be retired?
It'll take a year or two (or even more) to see whether there will be new development or not. Long time to just wait and see. I will also buy the 100-400mm if the quality/price-ratio is good enough and will not stop spending money on products I feel my photography needs.No.
But if there is no new development within the Olympus ecosystem I will sell.
But for now, I will just wait and see what happens. Still planning on buying the 100-400.