I guess a few of you have seen this now: https://www.youtube.com/watch?v=9M7voKGHKDs Three points I've picked up from Teradas comments. 1. The company sees OM-D as the built in EVF range, and the PEN as the add on EVF range. 2. They have no plans at the moment to make an m43 camera with a built in viewfinder in the top left - the company thinks EVF above the lens mount is the best place. 3. They see OM-D and PEN customers as different. OM-D customers are either existing DSLR owners (traditional enthusiasts), or customers that were thinking of getting a DSLR. PEN customers are a new type of customer, who still want a "compact" camera that is simple to use, but has "big sensor" image quality.