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  1. cjhawkins3rd

    Clarification on how Olympus OM-D IBIS works

    It is not clear to me on how I need to set up IBIS for a specific lens. If it is automatic do I need to set the focal length or is that handled by the camera. If it is a manual lens, I suspect I have to enter the focal length in the IBIS setup. Is this correct or not?
  2. cjhawkins3rd

    Key differences in Olympus and Panasonic marketing

    If Panasonic's successes have been with the high end consumer, doesn't that signal that m4/3 appeals to high end users (not to upgraders). Doesn't that mean that there may be a flaw in Panasonic's positioning? Maybe there isn't a big upgrade market? Maybe the appeal of m4/3 is to DSLR users...
  3. cjhawkins3rd

    Key differences in Olympus and Panasonic marketing

    Don't confuse POSITIONING with MARKETING. Marketing generally describes all the marketing activities of a firm. In popular use people think of marketing as "advertising", but it is actually a business term for all activities that are involved with the sale of a product. It is important to...
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